Why Most Self-Published Books Don’t Sell Even When They’re Really Good
by: Jo WildsmithPublished on: 11/05/2026Why good self-published books fail and how smart publishing strategy changes everything.
business bookMarketingassisted publishingindie publishing
Why Simply Writing Your Book Isn’t Enough (or How to Avoid Damp Squibs)
by: Jo WildsmithPublished on: 03/12/2025Readers aren’t magically scanning Amazon hoping to stumble on your exact title. The algorithm doesn’t wake up each morning wondering how it can make your dreams come true. And your audience — however loyal — won’t buy a book they don’t know exists.
Marketing
